You are already excellent at what you do. Your clients get results. Your reputation is real. And the business still has rough edges — income that swings, systems that depend on you being at full capacity. You are not here to build bigger. You are here to build better.
This is not a business programme dressed in soft language. It is precise, honest, grounded work — on your identity, your nervous system, and the systems that make income predictable. In that order. Always.
See How It WorksNot in a passion way. In a nervous-system way. Revenue affects your mood and your mood affects your revenue. You deliver brilliantly for clients while struggling to lead your own business with the same clarity.
You run a boutique practice. High-proximity, high-integrity, high-quality. Mainly 1:1 and small groups. You are not trying to scale through volume — you want fewer clients, deeper work, premium pricing, and a business genuinely built around your life.
You live by four laws. And you are done with a practice that has quietly become too complicated for the life you actually want to live.
"You don't have a sales problem. You have a stability problem. And stability lives in the identity — not the strategy."— Silja Thor
"The problem was never the funnel. It was that your identity, nervous system, and business systems have never been stabilised at the same time."
Four layers. One destination — a boutique practice built entirely around your life. Not a programme to consume. A lived experience that rebuilds how you run your business and how you inhabit your life.
Every entry point leads to the same destination. Start wherever you are.
The identity and frequency behind selling that actually works. Not strategy — the actual thing. Who you are when you sell, and what changes when you get that right. Eleven transmissions. One per day. Private Telegram. Join anytime.
Join The Selling Season — FreeA clean, simple ecosystem. Every entry point leads to the same destination — a boutique practice that is exquisite, regulated, and built entirely around your life.
Five women. Five completely different situations. One methodology. What changes is not just the revenue — it is the woman running the business.
This is what regulated selling looks like. Not white-knuckling through a breakdown — using it as data, reaching for support immediately, and moving from a place of grounded certainty rather than panic. A €20k+ month followed shortly after.
"Every word Silja says makes a massive difference. And the best part — it's all taught in a very simple, understandable way. Priceless."
"Silja has an incredible gift for quickly seeing exactly what your business needs to thrive. Her clarity and guidance are unmatched — working with her is truly transformative."
"Working with Silja has been one of the most consequential decisions I made for my business. Clarity, structure, and keeping the human at the centre."
"After working with Silja, your life and business will never be the same again — for the better. She walks her talk and is a living role model for ways to run a business with ease and flow."
"I was frustrated and even having thoughts of going back to my job. Today my relationship with my business is stronger than ever — and last year was our biggest revenue growth yet."
"You are a mentor who stabilises people by seeing them so clearly and so completely that they finally trust what they already know."
I built the complicated version of this business first. Nine startups across five countries — sold companies, been bankrupt, scaled. I know exactly what it costs when a business is running you instead of the other way around. In energy, in presence, in your body, in your relationships. I lived it.
I run a boutique practice now. Two groups of twelve. Maximum 24 women at a time. Six weeks off a year. Built around my life — around slow mornings, around my daughter India, around padel and weightlifting and kayaking and the kind of presence that is only possible when the business is not consuming you.
"I do not wait for clients to arrive at the insight. I meet them there before they know they are going."
I am not a hand-holder. I am not a therapist. I am the mentor you work with when you already have a foundation and you are ready to build the whole city on top of it. Ruthlessly kind. Precisely honest. Completely grounded.